Parents Are Back in the Swing of Thingsโฆ Are You?
You know what time it is?
๐
The holidays are over.
๐ Kids are back in school.
And depending on where you are in the country, thereโs no baseball or soccer season right nowโฆ which means less competition
This is prime time to re-engage leads and fill your classes before the next wave of activities starts pulling kids in different directions.
Most martial arts schools make a HUGE mistake right now: They wait for leads to come back on their own.
Big mistake.
People are busy. They forget. Itโs our job to remind them in a way that doesnโt feel pushy or salesy.
Hereโs a simple copy-paste text to send to your lead list today:
๐ Re-Engagement Text for Leads:
โHey {{ name }}! Last time we talked, you were interested in trying out martial arts, and I didnโt want you to miss this ๐
Weโre running a 2025 New Year Special to help new students kick off the year strong. If youโre still thinking about it, Iโd love to set up a time for you (or your kiddo) to come in and check it out. No pressure, just a fun class. ๐ช
Want to grab a spot before the deal expires?โ
Why This Works:
โ
Itโs casual. No spammy sales vibes. Just a friendly reminder.
โ
Itโs low-pressure. Youโre inviting them to something specific, not pushing them.
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Itโs timely. Parents are settling into their routines, making it the perfect time to start something new.
If you want more enrollments in January, donโt wait for leads to come back on their own. Go get them.
๐ก Pro Tip: Send this out TODAY. Then follow up with anyone who doesnโt respond in 24 hours with:
โStill thinking about trying a class? Reply to this text so I can reserve your spot before they are all takenโ
๐ Letโs kick off 2025 strong!
As always, 3 min read, no fluff, all strategy.
Your Hype Man,
Matthew Brenner
P.S. Want a proven strategy to add 30 new students in 60 daysโwithout running ads? Letโs talk. I contractually guarantee results, or you donโt pay. Schedule a 10-minute call here: ๐ https://calendar.app.google/4iebpmfcm547p5Bu6
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