Do you run a martial arts school of any style? Get insights from the top 1% of martial arts biz owners that you can use to get more students, keep more students, and grow your team to create your dream business. 3 days a week, 3 min read, no fluff, all strategy.
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The energy is buzzzzzzing. You've got 30+ students on the mat.ย Maybe even 40.
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The class is loud, the energy is high, but you know what's happening in the back of your mind?
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Some students aren't getting the attention they need. And if youโre thinking that, what do you think your stude...
Because keeping students isn't just about what happens on the mat. I wish it were that easy.ย
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There are tons of talented instructors out there who still struggle to keep their students coming back.
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Why?
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Because retention isn't about perfect technique or the latest curriculum, it...
Retailers are dumping millions into Facebook ads.โโโBlack Friday. Cyber Monday. The entire holiday shopping season.โโโWhich means ad costs typically skyrocket.ย โโโBut here's the good news: while everyone else is burning cash online, you can get new students from holiday events without spending a ...
โLet's talk about something most martial arts school owners ignore: buyer's remorse.โโโYou know the feeling.โโโFor me, it hit hardest about 5 minutes after signing up for singing lessons. HaaaโโโIt happens in every industry. Someone signs up for something new; gym memberships, online courses, mar...
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Most school owners do programs at local schools and get nothing out of it.
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They teach PE for a week (or worse, 6 weeks), crush the classes, get thanked by the principal...ย
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and maybe sign up 2 students if they're lucky.
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That's not a conversion problem.
That's a missing system problem.
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โYou know what separates professional athletes from amateurs?โโโIt's not just โ talent.It's not just work ethic.It's Game Film review.โโโAnd whether you throw touchdown passes on Sunday, or teach 8 year olds how to kick Monday - Friday, this edition of the Black Belt Business newsletter is for yo...
I'm lucky enough to have watched my brother's martial arts organization grow to 60+ full-time martial arts instructors and 200+ part-timers.
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And here's the 3 lessons i've learned over the last 13 years about building a team of reliable instructors for your martial arts school that doesn't depen...
โโDo you want to convert more leads from table events into paying students at your martial arts school without getting ghosted?โโโKeep reading, because Iโm going to show you how ONE SENTENCE will get more people in your door from table events.โโโFall is here! That means festivals, community event...
โโIf you're not actively recruiting staff for your martial arts school, you're setting yourself up for burnout.โโโMost school owners wait until theyโre drowning in tasks before they start looking for help.ย โโโThe problem is, by then, itโs already too late. Youโre scrambling, hiring the first pers...
Ever get that dreaded textโฆ
โWe want to take a break.โ
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Itโs the one message every martial arts school owner hates seeing.
Hereโs the truth:ย Having a strong โquit protocolโ wonโt fix retention.
ย What really matters is what happens before that text ever shows up.
But when it does happen, this ...
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Black Friday is the biggest sales event of the year, whether you run a Best Buy or a martial arts school.
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So if you want to inject cash into your school FAST before the year ends, hereโs the Black Friday Sale Blueprint weโre using this year (and what I recommend you do too).
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Now full ...
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It's Wednesday, which means we're not talking about how to get new students, but how to keep the ones we have.ย
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If youโve ever noticed, a lot of the parents sit in the lobby on their phones while their kids train, treating martial arts as just another drop-off activity.ย
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And when thei...
