Black Belt Business Newsletter

3 Min Black Belt Business Newsletter

Do you run a martial arts school of any style? Get insights from the top 1% of martial arts biz owners that you can use to get more students, keep more students, and grow your team to create your dream business. 3 days a week, 3 min read, no fluff, all strategy.

Stop Wasting Time With Instructor Training!

Everyone talks about ROI: Return on Investment. But if you’re building a team, there’s an even more important metric you need to focus on: ROA—Return on Attention. Here’s the deal: Not every staff member is planning to be here long-term. Some are just passing through. And if you’ve ever poured...

Jan 17, 2025

The Retention Secret No One Talks About 🤐

Let’s talk about something most martial arts school owners ignore: buyer’s remorse. We all know the feeling, for me it was strongest 5 mins after signing up for singing lessons lol It happens in every industry. Someone signs up for something new, whether it’s gym memberships, online cours...

Jan 15, 2025

Steal This Text Template You Can Use Now

Parents Are Back in the Swing of Things… Are You? You know what time it is? 📅 The holidays are over.📚 Kids are back in school. And depending on where you are in the country, there’s no baseball or soccer season right now… which means less competition This is prime time to re-engage leads and f...

Jan 13, 2025 marketing template texts

What Does the NBA Have to Do with Running a Martial Arts School?

Imagine you’re playing in the NBA, and your contract is up for renewal. What’s the team going to look at? They don’t care how fast you ran, how high you jumped, or how many times you sprinted up and down the court. They care about your production, not your activity. You could run yourself in...

Jan 10, 2025 retention stats vitals

The #1 Sign A Student Is Going To Quit

[This is the Retention edition of the Black Belt Business Newsletter] Let me ask you something... When was the last time a student quit out of nowhere? Like, they were training consistently, fired up about class, and then POOF, they are gone? Sure, it might have happened before, but it’s rarer t...

Jan 08, 2025 abox attendance retenetion

How To Make An Extra $41,667 In Less Than 3 Minutes

If I told you that in the next 3 minutes, you could learn a strategy that makes you 8% more money with almost zero effort, would you keep reading? Of course you would. One of the easiest (and most overlooked) ways to increase your school’s revenue is switching from monthly billing to bi-weekly...

Jan 06, 2025 finance marketing membership options memberships

Build Your Team In 15 Minutes

Do you want a team that’s reliable, motivated, and always on the same page? It’s easy to think team-building requires big events, fancy dinners, or a whole lot of hoopla. But what if I told you the best way to strengthen your team only takes 15 minutes a week? Here’s the secret: The Weekly Team ...

Jan 03, 2025

What Does Martial Arts + Wine Have In Common?

Can you raise your tuition, and boost your retention at the same time??? Let’s talk about wine 🍷 (and martial arts, I promise this connects). In a famous blind taste test, researchers gave participants three wines to rate: a cheap one, a mid-priced one, and a fancy expensive one. Unsurprisi...

Jan 01, 2025

Tired Of Leads Ignoring You?

Saying things like this is why people are ignoring you: • Following up • Circling back • Bumping this • Are you radically opposed? • Hey [Name]! • Just checking back in (It screams desperation, and that energy pushes people away!) Instead, try this script: [Name], when we spoke, you ment...

Dec 30, 2024 leads marketing newsletter newstudents

Your Team Can’t Follow a Map They Didn’t Help Create

If you want your team to be more reliable, more focused, and more aligned with your goals next year, here’s the secret: make them part of the plan. Too many school owners hand down schedules and expectations without including the people they’re relying on to execute them. If you want true cohe...

Dec 20, 2024 team building

3 Strategies To Not Lose Students During The Holidays

Let’s face it: holidays are a retention nightmare. Schedules get disrupted. Habits break. Even your most consistent students can fall off, and before you know it, they’re gone for good. Not because they want to quit… but because life gets in the way, and coming back feels harder with each pass...

Dec 18, 2024 holidays newsletter retention specialclasses

How To Get Schools To Call You Back (Who Dat Voicemail Strategy)

Do you want to set up more school talks in 2025 and enroll new students organically? If so, this 3-min Marketing Edition of the Black Belt Business Newsletter is for you! Let’s be real: “hacking” into public and private schools is harder than ever. Here’s why: 1️⃣ Since COVID, schools are more...

Dec 16, 2024

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