If you want your team to be more reliable, more focused, and more aligned with your goals next year, here’s the secret: make them part of the plan.
Too many school owners hand down schedules and expectations without including the people they’re relying on to execute them. If you want true cohesion, where your team is working to GROW your school, not just help run it, you need to get their buy-in now.
Here’s Your Action Plan
Before the year ends, invite your team to:
👉 Lunch and Planning at the School
- Make it casual. Bring food. Hang out for 2 hours.
- Tell them, “We’re planning the best year yet, and I want your ideas.”
👉 Plan Together
Work through the major parts of the year as a group:
- Special Events – What events are you running to keep students engaged and bring in new leads?
- Testing Schedule – Get their input on timing so everyone’s on the same page.
- Seminars – What skills or workshops can excite students and drive attendance?
- Marketing Calendar – Map out key campaigns for growth and retention.
- Team Meetings – Decide when and how often you’ll meet to stay aligned.
Why This Works
When your team is part of the process, they feel ownership.
They’re not just following your orders—they’re building the future of the school with you.
The result?
✅ More reliable staff because they’re invested.
✅ More creative ideas because they know the day-to-day challenges.
✅ More growth because everyone’s rowing in the same direction.
Your Homework
Pick a date this month. Invite your team. Feed them. Plan the year together.
The more involved they are, the more they’ll take responsibility for the results.
And when 2024 kicks off, you won’t just have a roadmap, you’ll have a team that’s all-in on executing it.
As always, a 3-min read, all strategy, no fluff.
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Side Note:
I’m launching the Black Belt Business Academy—a group coaching program for school owners with fewer than 100 students or under $10K/month.
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For the first 5 founding members, I’m offering a 50% discount for 6 months.
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Your Hype Man,
Matthew Brenner
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