3 Min Black Belt Business Newsletter
Do you run a martial arts school of any style? Get insights from the top 1% of martial arts biz owners that you can use to get more students, keep more students, and grow your team to create your dream business. 3 days a week, 3 min read, no fluff, all strategy.
Tags: marketing
Showing 12 results:
๐จ๐๐ฒ ๐ง๐ต๐ถ๐ ๐ฃ๐ถ๐ฒ๐ฐ๐ฒ ๐ผ๐ณ ๐๐ต๐ฒ๐ฎ๐ฝ ๐๐ฎ๐ฟ๐ฑ๐ฏ๐ผ๐ฎ๐ฟ๐ฑ ๐ง๐ผ ๐๐ฒ๐ ๐ก๐ฒ๐ ๐ฆ๐๐๐ฑ๐ฒ๐ป๐๐ ๐ง๐ต๐ถ๐ ๐๐ผ๐น๐ถ๐ฑ๐ฎ๐ ๐ฆ๐ฒ๐ฎ๐๐ผ๐ป
Retailers are dumping millions into Facebook ads.โโโBlack Friday. Cyber Monday. The entire holiday shopping season.โโโWhich means ad costs typically skyrocket.ย โโโBut here's the good news: while everyone else is burning cash online, you can get new students from holiday events without spending a ...
by Matthew Brenner โ
Dec 01, 2025
holidays
marketing
The 3 Dominoes That Fill Your School Without Spending a Dime
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Most school owners do programs at local schools and get nothing out of it.
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They teach PE for a week (or worse, 6 weeks), crush the classes, get thanked by the principal...ย
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and maybe sign up 2 students if they're lucky.
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That's not a conversion problem.
That's a missing system problem.
T...
by Matthew Brenner โ
Nov 24, 2025
marketing
๐๐จ๐ ๐๐๐๐จ ๐๐ฃ๐ ๐๐๐ฃ๐ฉ๐๐ฃ๐๐ ๐๐ค ๐๐๐ซ๐๐ง ๐๐๐ฉ ๐๐๐๐๐๐ฉ๐๐ ๐ผ๐๐๐๐ฃ
If you run a martial arts school and youโve tried getting into local schools to be โPartners in Education,โ youโve heard the classics:ย โโโWe donโt allow outside businesses.โโOrย โโโSend me an email.โ (go waste your time drafting an email that iโll never respond to)โโHereโs why it keeps happening.โ...
by Matthew Brenner โ
Oct 20, 2025
marketing
school programs
๐ ๐o๐ฏe๐ฌ ๐h๐t T๐ฎr๐ง ๐e๐d๐ฌ ๐n๐ญo S๐ญu๐e๐งt๐ฌ ๐
a๐ฌt๐r (๐i๐ญh๐จu๐ญ ๐e๐ขn๐ ๐a๐ฅe๐ฌy)
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โEver have a student try two classes, love it, thenโฆ disappear faster than your iphone battery at 1%?
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ย Thatโs not a โlead โ quality problem.โ Itโs a process problem.ย
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Thereโs 3 keys to turning leads into ENROLLED students faster. Iโm going to share them below, and if you find it useful,...
by Matthew Brenner โ
Oct 06, 2025
enrollment
marketing
Use This ONE Sentence To Get Past Any Gatekeeper
Want to set up โschool talksโย at your local public and private schools? This newsletter is for you.ย
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Letโs be honest: nothing kills momentum faster than a front-desk person saying โYou can just send us an email.โย
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It shuts you down fast.
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If youโve ever tried to get into a public or private...
by Matthew Brenner โ
Sep 30, 2025
marketing
How To Get New Students This Halloween With $0 Ad Spend
When I first tried running a Trunk or Treat, I thought it would just be a fun community event.ย
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Candy (butterfingers are my favorite), costumes, maybe scare a few kids, hopefully without them crying.ย
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What I didnโt expect? Hundreds of local parents handing me their contact info in less than t...
by Matthew Brenner โ
Sep 22, 2025
halloween
marketing
๐๐ผ๐ ๐๐ผ ๐ฅ๐๐ป ๐ ๐ฎ๐๐๐ถ๐๐ฒ ๐ฆ๐ฐ๐ต๐ผ๐ผ๐น ๐ฃ๐ฟ๐ผ๐ด๐ฟ๐ฎ๐บ๐ ๐ฎ๐ป๐ฑ ๐ฆ๐๐ถ๐น๐น ๐๐ฎ๐๐ฒ ๐๐ป๐ฒ๐ฟ๐ด๐ ๐ณ๐ผ๐ฟ ๐๐น๐ฎ๐๐
If youโve ever run a school program, you know this problem:โโPublic schools can often have 500+ studentsโฆ and youโre standing there wondering, โHow the heck am I going to pull this off without passing out before my own classes tonight?โโโHereโs the truth: most instructors get this wrong. They spl...
Sep 15, 2025
marketing
school programs
๐ฆ๐ฐ๐ต๐ผ๐ผ๐น ๐ง๐ฎ๐น๐ธ๐ ๐ก๐ผ๐ ๐๐ผ๐ป๐๐ฒ๐ฟ๐๐ถ๐ป๐ด ๐ง๐ผ ๐ก๐ฒ๐ ๐ฆ๐๐๐ฑ๐ฒ๐ป๐๐? ๐ฌ๐ผ๐โ๐ฟ๐ฒ ๐๐ผ๐ถ๐ป๐ด ๐ง๐ต๐ฒ๐บ ๐ฎ๐ ๐๐ต๐ฒ ๐ช๐ฟ๐ผ๐ป๐ด ๐ง๐ถ๐บ๐ฒ...
If you want predictable student acquisition without relying on ads, get your timing right. For martial arts school marketing, timing is a multiplier. The same school presentation delivered at the right moment produces more opt-ins, more bookings, and more enrollments.
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RIGHT NOW is prime time in...
by Matthew Brenner โ
Sep 08, 2025
marketing
school talks
Should Martial Arts Schools Run a Labor Day Sale?
Every business uses holidays to move buyers off the fence. Car dealers, furniture stores, your favorite clothing brand, โSale ends Monday!โ Whether the deal is actually amazing or not, people buy because the timing nudges them.
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So should a martial arts school run a Labor Day sale?
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Yesโฆ with o...
by Matthew Brenner โ
Sep 01, 2025
holidaysale
marketing
I Stopped Getting Rejected By Schools When I Started Doing Thisโฆ.
If you've ever walked into a school, tried to pitch a โbully preventionโ or โconfidenceโ seminar, and heardโฆย
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โSend me an email and Iโll get back to youโ
โYou have to go through the districtโ
โWe donโt allow outside businessesโ
Itโs not your fault.ย
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Youโre not getting rejected because your id...
by Matthew Brenner โ
Aug 25, 2025
marketing
school hacking
school programs
What Martial Arts School Owners Can Learn from Hormoziโs $100M Book Launch
Want more students at your next event? Steal this one move from Hormozi.
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Unless youโve been living under a wavemaster, youโve probably seen the buzz about Alex Hormoziโs $100M book launch.
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People are calling it the biggest moment in internet marketing history.ย
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But hereโs the part no one is...
by Matthew Brenner โ
Aug 18, 2025
hormozi
marketing
mass enrollments
This 5 Second Sentence Helped Me Double My Responses From Table Events
Ever go to a weekend table eventโฆ collect a clipboard full of leadsโฆ
โฆonly to get ghosted by 90% of them?
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Thatโs more of a bummer than scoring a suite at a Coldplay concertโฆโฆand then watching your entire career and personal life implode in public over a Kiss Cam.ย
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You give up your Saturday. Y...
by Matthew Brenner โ
Jul 21, 2025
marketing
table event